Brian Jessel BMW announces sponsorship of “Courage To Come” Back Awards


Vancouver, BC.  Brian Jessel BMW, Vancouver’s preeminent BMW dealership for 35 years, is proud to announce that it is the Exclusive Car Dealer of the 2021 “Courage To Come Back” Awards. Brian Jessel BMW is a long-time friend of the awards, and this three-year partnership marks the next step in the dealership’s support of Coast Mental Health Foundation. 


Jim Murray, Managing Partner at Brian Jessel BMW comments: “Here at Brian Jessel BMW, supporting our community is at the core of our values, and we are proud and honoured to support the “Courage To Come Back” Awards for the next three years. People living with mental illness need our support, now more than ever.”


Coast Mental Health has been providing innovative community-based mental health care to those who need it most for almost 50 years. It is an established leader in its field, known for high quality, with innovative programs and research. As a critical link between hospital services and our communities, Coast Mental Health provides housing, support, and employment programs and services for individuals affected by mental illness, making lasting recovery possible.


Each year, thanks to the generosity of donors, Coast Mental Health provides essential services to over 5,200 clients living with mental illness, so they can find their meaningful place in our communities – a place to live, a place to connect, and a place to work. It is a critical part of the medical eco-system.

Abdel Karim Awwad, Head of Sales and Marketing at Brian Jessel BMW commented on the importance of social responsibility, and the impact of participating with the community and being part of their journey. 


The “Courage To Come Back” Awards presented by Wheaton Precious Metals, celebrates the triumphs of five remarkable British Columbians who have faced extraordinary adversity and come back to give to their own community.  Over the last 23 years, the Awards have celebrated 134 recipients and have raised nearly $20 million to support people living with mental illness. The event, which usually takes place in a ballroom but will be celebrated virtually this year, is the main opportunity for the community to raise funds for Coast Mental Health. 


Through care and the pursue of meaningful relationships, support and service, these stories bring us closer to people who deserve to be celebrated.


About Brian Jessel BMW
As the leading BMW dealership in Canada, Brian Jessel BMW is a landmark and an active partner in the community. Brian Jessel BMW’s drive for quality has earned them their distinct vision for consistent excellence, in addition to being a dealership that prides itself on providing first-class service and a unique BMW purchasing experience. 

Name of Press Contact: Abdel Karim Awwad
Phone: (604) 657 8773
Email: [email protected]


About Coast Mental Health Foundation
Coast Mental Health Foundation raises funds exclusively for Coast Mental Health. To find out more about the life-changing programs and services offered by Coast Mental Health and made possible through donor support, visit


Name of Media Contact: Sophie Kelk, Manager, Marketing & Communications Phone: (236) 869-7732

Email: [email protected]

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